Event Data Pro
Company

From the founder

Portrait of Naif Ahmed

I started working in events over 15 years ago when I built booth engagement software and mobile apps for events. Providing support meant working the booth with clients. Whether it was troubleshooting software or handing out t-shirts, I did it.

By being in the trenches, I learned that a form fill at a booth isn't just a form fill. It goes to the sales person standing a few feet away, juggling meetings to hit a revenue goal that this event is measured against. A session in an app means a speaker has a better chance of stepping onto a stage in front of a full room. The connections people make can determine career trajectories and whether the event succeeds.

Data is not just information. It is connections, livelihoods and growth. Yes, it's common sense, but it is surprisingly not that common.

So, why Event Data Pro? I have worn many hats over the years: software engineer, marketer, CEO, CTO, sales, project manager and everything in between. Like clockwork, I saw the events space go underserved.

Unlike a traditional integration that tends to stay stable over time with some tweaks here and there, an event integration requires rapid iteration in a short timeframe. Requirements change based on the nuances of the sponsors, ticket types, platforms being used, venue, new staff and more. And just because things are rapidly changing is not an excuse for it not to work. On the contrary, quality is always center stage, because attendees, staff, speakers and sponsors are all seeing the data.

And you can't "just use AI to solve it". It needs to be accurate, governed & reliable with a production grade infrastructure.

That combination of rapid iteration, high exposure and limited IT resources means it is usually safer to use manual effort than to automate systems. Lots of companies sell integration software, but the combination of software and managed services was priced and termed for traditional integrations, not events.

Event Data Pro was built to solve that. We understand the event space. Our processes and technologies are designed to work safely and reliably while supporting the custom requirements and rapid response speed event managers need. Our pricing model fits what event organizers can reasonably approve and comes with a money back guarantee. Our sales process is not about convincing you we can do it. It is based on doing it, and you only pay if it works.

We have built a team, platform and process that embodies this. We would love the chance to work with you and show you how we can make your life easier, your event more prosperous, and deliver a high-value experience to your community.

Best regards,

Signature of Naif Ahmed

Naif Ahmed
Founder & CEO, Event Data Pro

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