One audience, tagged by rule
Registrants and attendees from any registration tool land in your existing audience with the right tags, never a second audience.
Mailchimp integrations
Mailchimp integrations for one audience, the right tags, and no double billing.
Mailchimp sends the emails. Your registrations live in one tool and your members in another, so every event ends with an export, a new audience and a bigger bill. We keep everyone in one audience with tags that say who registered, who came and who is a member, updated on their own.
Sound familiar?
One conference, three audiences, one invoice.
The chapter conference sells tickets in one tool, members live in the membership system, and every email goes out from Mailchimp. Someone exports the attendee list, imports it as a new audience so it does not mix with members, and the bill goes up because half of those people were already there.
- The same person is in three audiences and you pay for all three.
- Attended and registered are just tags someone remembers to add.
- The export failed halfway and nobody noticed until the send.
- Members and non-members get the same email because the tag was never set.
We live in your world
We know how Mailchimp counts people.
A contact in two audiences is billed twice, unsubscribed contacts still count, and there is no event record, only tags, groups and merge fields. So we keep one audience, set tags by rule from your registration and membership systems, and use Mailchimp’s batch and event tools so a busy registration day does not hit its limits.
Where the built-in connectors stop
Mailchimp connects to Eventbrite and a few registration tools through Zapier-style links that tag new registrants, and that is fine for a simple event. We come in when members from your membership system need to be recognized, when attended and no-show need to be set the day after, when session interest should shape the next email, or when several tools all feed the same audience. If you also use Constant Contact or ActiveCampaign, the same approach applies.
We speak Mailchimp
Audiences and contactsContact statusTags and groupsSegmentsMerge fieldsCustomer JourneysBatch operationsWebhooks
Event Data Pro is an independent company. Mailchimp and other product names belong to their owners.
How we do it
Common Mailchimp integrations
Members and only members
Member status from your membership system as a tag or field, kept current as people join and lapse.
Attended and no-show the next morning
Check-ins from the event set tags the day after, so the thank-you and the we-missed-you journeys go to the right people.
Session interest for the next email
What people attended in the app recorded as tags or events, so follow-up fits what they cared about.
What done looks like
One audience, everyone tagged correctly, the follow-up journeys running on their own, and the invoice no longer growing with every event.
How every project starts
We start with a free consultation - about two hours of discovery kicking off with a 30-minute call. We map out where your data lives, the business rules your event follows, and what your IT team will need to see. You keep that document whether you hire us or not.
If you do hire us, a first integration is typically $3,500 to $7,500, and reusing it for your next event costs 40 to 90 percent less. No subscription. No annual contract.
Money back guarantee. If you’re not satisfied with the integration, we’ll refund you.